BRRRT
Services: Visual Identity Design
Year: 2022
Trap music group that operates between Serbia and Canada. Their name is a mumble rap ad-lib that plays on the sound of “BRAT” (brother) and gives ode to the onomatopoeia literary device prominent in the trap culture. The visual language explored the phonetical strength of the name and the flashy lifestyle it signifies, while also considering the group’s unique tone of voice, which is both serious and playful.
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